Go to Market

Our core audience and users are cryptonatives users, often digital nomads that travel frequently to new countries for work. They are pioneering the mindshare of so whycial media and latest cultural zeitgeist for the demographic we are targeting. Therefore our first phase of Go to market will focus on crypto conferences and adjacent events.

We are building inbuilt viral mechanisms for sharing, curating and minting content for web3 native audience, with the aim to move beyond it to our secondary target audience which includes content creators as well.

Key Metros we are focusing on: Tokyo, Seoul, Ho Chi Minh, Hong Kong, Bangkok, Singapore and associated events E.g. Token2049, Korea Blockchain week, Hong Kong Web3 Fest, GM Vietnam etc We will update our blog for latest event posts throughout 2025.

Target Audiences

Our primary target audience are web3 users. Travellers, explorers, conference go-ers, looking for authentic experiences

Our secondary audience are those who might be interested in more authentic and content creators looking for a platform to monetize their work but not necessarily in the crypto space.